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Setting up a marketing department

AUTHOR El Louiyne, Mahmoud; Tanani, Younes
PUBLISHER Our Knowledge Publishing (04/27/2023)
PRODUCT TYPE Paperback (Paperback)

Description
The emergence of a new economic situation has pushed management to implement new strategies and, at the same time, new management tools. This dissertation aims to expose the methods of performance management but does not aim to treat the theme of performance in a global way for all categories of organizations. We have deliberately limited ourselves to the framework of a target organization. This case is interesting because a number of large groups have adopted this approach to manage their information systems.
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Product Format
Product Details
ISBN-13: 9786205946169
ISBN-10: 6205946165
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
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Page Count: 96
Carton Quantity: 72
Product Dimensions: 6.00 x 0.23 x 9.00 inches
Weight: 0.33 pound(s)
Country of Origin: US
Subject Information
BISAC Categories
Business & Economics | Management - General
Descriptions, Reviews, Etc.
publisher marketing
The emergence of a new economic situation has pushed management to implement new strategies and, at the same time, new management tools. This dissertation aims to expose the methods of performance management but does not aim to treat the theme of performance in a global way for all categories of organizations. We have deliberately limited ourselves to the framework of a target organization. This case is interesting because a number of large groups have adopted this approach to manage their information systems.
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Your Price  $87.88
Paperback